Google

For a company that was started by two graduate students roughly 13 years ago, Google has become the leader in internet searches and technology. Google owes much of its success to the business philosophy that they follow. There is a list of ten things on Googles corporate page that make up what can be described as the Ten Google Commandments. Two that popped out to me were: "Focus on the user and all else will follow" and "You can make money without doing evil." The first is probably the biggest contributor to Google's success because of its similarity to Web 2.0 theories. By pledging to not do evil, Google looks much better in the eyes of its users and businesses are more likely to advertise with them because of their fairness. Although Google now has many different offerings their search algorithm remains at its core. By building around the success of the search engine with PageRank and AdSense Google has generated billions of dollars of revenue. A groundbreaking company like Google continues to innovate and encourages creativity from its employees by allowing them to have fun and enjoy being at work. Pictures of Google offices will probably make you feel like a little kid again. They have everything from indoor slides to gondola offices. Needless to say, you would have to be crazy to not want to work for Google

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